Dr. Marc Sanso, Industrial Engineer, holds a PhD (Cum Laude) in Strategic Management, an MBA from ESADE Business School and a Masters in Marketing. With almost 15 years of international experience, his career has been focused on management consulting, research and executive education.
Dr. Sansó has an extended experience in Executive and Post-graduated education. He has assumed both managerial and program-related positions at top business schools, along with an intense teaching load.
From the research point of view, Dr. Sansó is primarily interested in competitive strategy, technology and innovation, with a special focus on the digital ecosystem. He is the author of the book “The Value Trail: How to Effectively Understand, Deploy and Monitor Successful Business Models” (Taylor and Francis), a comprehensive approach to competitive analysis and strategy. He’s also author a of a significant number of papers, analysis and dissemination reports that have been widely published and presented in specialized journals and congresses in the US, Canada and Spain.
As a consultant specialized in business development, competitive traction and digital ecosystem, Dr. Sansó has worked with a significant number of startups from industries such as finance, education, R+D, tourism and tech services, among others.
Dr. Aida Mehrad, Psychologist, holds a PhD in Social Psychology (specialized in organizational and industrial psychology), and a Master’s in General Psychology. With almost 5 years of international experience, her career has been focused on Job Satisfaction, Leadership Styles, Organizational Support, Conflict Management Styles, Organizational Behaviour, and Industrial & Organizational Psychology.
From the research point of view, Dr. Aida is mainly interested in Business, Marketing, Strategy of Management, Industrial and Organizational Behaviour. She is the author of more than 30 papers in social science area specifically management and psychology which widely published and presented in specialized journals and international conferences. Also, she is the author of 3 books of “Two hundred golden tips for a better life”.
“365 Days: 365 Points to Achieve” and “Language is an art and you are a virtuoso”.
Jonathan has worked as a management consultant for more than 20 years and has been involved in large scale projects within companies such as British Telecom, Neste Oil, ICI, Unilever, Outokumpu and Gillette. He is an international advisory board member responsible for organisational development for the Ghana based charity OAfrica which works to strengthen and empower poor families and he is also the Chair of the Board of Trustees of the charity The Mankind Project UK and Ireland (MKPUK&I) which works to safeguard and improve men's mental well-being
B-tech (Hons) Loughborough University of Technology
Lecturer. INSA Business School, Barcelona
Managing Director. Guest Connection
Master of Business Administration. Cornell University
BSc. Tourism Management, University of New Hampshire
Lecturer. European University, ESEI, Grup CETT, Barcelona
Born in Turkey, Dr Gursel has worked and lived in Istanbul, Atlanta, Jakarta, Bali and Barcelona. He obtained his MBA in Marketing & Information Systems from Georgia State University, in Atlanta, USA and his PhD in Marketing & Design Driven Innovation from ESADE Business School in Barcelona, Spain. He is specialized on branding, design, innovation and entrepreneurship. His research revolves around design thinking and design-oriented companies with a concentration on the interface between branding and design. He has extensive experience in services sector, particularly in education, telecom, insurance and banking.
Richard is a very experience professor who is a Fellow of Chatham House and a Member of the Institute of Directors in London. Institutional Membership of the Chartered Institute of Marketing, Fellow of the Higher Education Authority, UK
Having studied at various universities including Durham, Richard has qualifications in Chinese, French, Russian and Japanese.
Moreover he has a MBA from Cass Business School in London.
His teaching style is informed by his strong global grasp of business activity.